Business Policy

Key Issues
Solutions
Global Expansion

Important issues
we want to
contribute to solving

Four Themes

For a clean, safe, comfortable,
and spiritually rich society,
we contribute to solving
four key challenges.

1. Infectious Diseases

Climate change and human migration have made infectious diseases an imminent threat. Effective prevention in daily life and preparedness for outbreaks are important challenges.
*Business focus of Kiralia Hygiene Co., Ltd.

2. Aging Population

Amid rapid population aging, healthcare and nursing care costs are placing pressure on the economy. To ensure everyone can lead healthy and secure lives, establishing environmental management systems and physical care frameworks for senior facilities is essential.

3. Labor Shortages

Labor shortages resulting from a declining working-age population may lead to reduced corporate productivity, increased employee workloads, and higher turnover rates. Creating safe and efficient workplaces is essential.

4. Environmental Issues

The worsening climate change has led to problems such as shortages of water resources and energy, waste management, and environmental pollution. Measures are needed to promote the effective use of resources and reduce environmental impact.

Solutions

Three Key Focus Areas

Prioritizing "practical usability" in the field, we value ease of use and sustainability while centering our efforts on "protecting" three vital areas: life, workers, and the environment. We advance the development of safe, efficient, and eco-friendly hygiene solutions.

Protecting Daily Life

Based on Kao's research and expertise, we support on-site improvement solutions and the establishment of hygiene habits, aiming for peace of mind and comfort in everyday life.
Protecting Workers

By simplifying and standardizing operations reduces manual labor and workload, it enhances on-site safety and productivity, supporting workers' peace of mind.
Protecting the Environment

Through water conservation, energy efficiency, resource conservation, and products and operations that prioritize container recycling and concentration, we minimize environmental impact while achieving sustainable site management.

Global Expansion

Sharing Japanese cleanliness
with the world

We aim to enhance co-creation
and synergy within the Kao Group
and expand the global reach of
products and solutions developed
in Japan.

Starting in East Asia, centered on China and Taiwan.
Based on products and solutions developed in Japan, we tailor them to the customs and cultures of each region.
We aim to provide a safe and comfortable sanitary environment for employees and users.